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Fluorescent Squishy PEEPS – Do You Love ‘em or Hate ‘em?

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Marshmallow PEEPs

If you have a thing for the fluorescent marshmallow bunnies and chicks that were hatched over 50 years ago, you’re not alone. They got their name – PEEPS — because they were originally modeled after the yellow chick.

Every year, PEEPS are the subject of lots of design contests (you’d be amazed what you can make out of peeps) and scientific experiments (some claim them to be indestructible). Just Born, the parent company of PEEPS, claims to produce enough PEEPS in one year to circle the Earth twice. Their website even boasts a fan club and a section for recipes.

Some Peep Trivia

  • Each Easter season, Americans buy more than 700 million Marshmallow Peeps shaped like chicks, bunnies, and eggs, making them the most popular non-chocolate Easter candy.
  • As many as 4.2 million Marshmallow Peeps, bunnies, and other shapes can be made each day.
  • In 1953, it took 27 hours to create a Marshmallow Peep. Today it takes six minutes.
  • Yellow Peeps are the most popular, followed by pink, lavender, blue, and white.
  • Peeps seem to be almost indestructible and are famous for their two-year shelf life. Scientists at Emory University claimed that Peeps eyes “wouldn’t dissolve in anything.” They tried to dissolve Peeps with water, sulfuric acid, and sodium hydroxide. No luck. 

Soft Or Crunchy?

People have definite Peeps preferences. Some like them nice and soft, others like to leave them out in the air to age to perfection and acquire a little crunch on the outside.

They’ve been microwaved (careful, they expand and can really make a mess in your microwave), frozen, roasted, used to top hot chocolate, and added to recipes. Because their outer sugar coating tends to burn, they don’t toast well on sticks like regular marshmallows.

What’s In Them?

  • Send a PEEP to a lab for analysis and you’ll find sugar, corn syrup, gelatin, less than 0.5% of the following ingredients: yellow #5 (tartrazine), potassium sorbate (a preservative), natural flavors, dye, and carnauba wax
  • They’re gluten and nut free but they are not Kosher
  • There are sugar free PEEPS that are made with Splenda
  • Five little chicks (42g, one serving size) will set you back 140 calories, 0g fat, 1g protein, and 36g carbs

Where’s My Peeps?

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Peeps: the blazing yellow and hot pink marshmallow bunnies and chicks that were hatched over 50 years ago. They’re called PEEPS because the original candy was the yellow chick.  Now they’re produced for many holidays – in seasonal colors and shapes, of course –  and they continue to be the subject of lots of design contests (you’d be amazed what you can make out of peeps) and scientific experiments (some claim them to be indestructible). Just Born, the parent company of PEEPS, claims to produce enough PEEPS in one year to circle the Earth twice.

PEEPS have been the number one non-chocolate Easter candy in the US for more than a decade. Although yellow is America’s favorite color for PEEPS chicks and bunnies, they also come in pink, lavender, blue, orange, green, and other seasonal colors.

What’s In Them?

They’re made of sugar, corn syrup, gelatin, and less than 0.5% of potassium sorbate, natural flavors, dye, and carnauba wax, and they are gluten and nut free.  (No wonder some claim that they’re indestructible!) You can even get sugar free PEEPS made with Splenda.

Five little chicks (42g, listed as one serving size) have 140 calories, 0g fat, 1g protein, and 36g carbs.

PEEPS Preferences

Some people like their peeps nice and soft.  Others leave them out in the air to age to perfection so they get a little crunchy on the outside.  They’ve been microwaved (careful, they expand and can make quite a mess), frozen, roasted, used to top hot chocolate, and added to recipes. They don’t toast well on sticks like regular marshmallows – the sugar coating tends to burn.